Samsung Discusses $70–100 Price Increase for Galaxy S27
The company is considering raising the starting price of its flagship devices compared to initial plans, reports IT Chosun.
The cost of the upcoming flagship Galaxy S27 series, scheduled for release in early 2027, has not yet been finalized. The final price tags will traditionally depend on the specific model and the amount of built-in storage, but the trend toward price increases has already been set by the current generation of devices.
In South Korea, the prices of Galaxy S26 series devices have changed since October, with the initial launch prices already higher than those of the previous generation. Specifically, the 256 GB models have increased by approximately 105 dollars (149,600 won), while the top-tier Ultra version with 1 TB of storage has risen by about 195 dollars (276,100 won).
The main reason for this jump is a significant increase in the prices of RAM and flash memory chips. As a result, a paradoxical situation has emerged: while Samsung’s semiconductor division boosts profits, the mobile sector is forced to overpay for components. According to estimates by the analytics firm Meritz Securities, the operating loss of the Mobile eXperience division, along with the network segment, could reach 1.8 trillion won for the third quarter of 2026.
To minimize financial losses and protect profitability, the South Korean giant is revising its component policy. The company plans to significantly reduce its dependence on expensive Qualcomm Snapdragon processors by returning to broader use of its own Exynos 2700 chip in the base Galaxy S27 model, as well as in the Plus and Pro versions.
At the same time, Samsung has asked its contractors to cut component supply volumes in the fourth quarter by nearly 30%, indicating both inventory optimization and preparation of production lines for assembling new models.
